Notes from
the workshop.
Honest writing on payments, AI, and digital presence — from the kind of work we do every week. No SEO filler, no AI-generated slop.
Stripe vs Razorpay in India: which one should you actually use?
Stripe re-entered India in 2024. Razorpay has the home advantage. We break down fees, integration depth, and which one fits which kind of business.
How to run an AI readiness audit on your own business in a weekend
You don't need a consultant for this. Here's the exact framework we use to find the 3-5 highest-ROI AI applications inside any operating business.
Google Business Profile: the 2026 setup that actually drives footfall
GBP is the single most underrated growth channel for service businesses in India. Here's the setup we use for every local-business client.
Five subscription billing mistakes that quietly kill SaaS revenue
Failed payment recovery, proration logic, dunning emails, plan-change UX, and the one thing nobody talks about: invoicing for India's GST regime.
Claude vs GPT for internal business use: the framework we use
We've shipped both. Here's a practical decision framework for which model to use for which kind of internal business workflow.
The pre-redesign checklist most agencies skip (and shouldn't)
Before you spend ₹2L+ on a new website, work through this list. Half the time you'll discover you don't need a redesign at all.